June 2014 - Carousel Signs & Designs

Sign Packages

By | Apartments, Before & After, Commerical, In-house Design, Instructional, Richmond Community | No Comments

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Sign Packages: A Property Mangers Best Friend

Having an apartment community to run can be a lot to handle, especially if you have several properties. From having to make sure the units are filled, to keeping the tenants happy, sometimes things can get over-looked. For instance, the signs around the community might start becoming outdated, falling apart or covered with overgrown bushes. Signs are essential in getting tenants to the right place and improving the overall aesthetic of the community. A potential tenant should never get frustrated that they can’t find the leasing center or club house. You want their visit to be flawless so when a decision is made there is nothing to deter them from picking your community. Keeping your signs clean and up to date can only benefit the apartment community and potentially bring in more traffic.

At Carousel Signs & Designs we specialize in custom apartment packages. We know that there are a lot of signs within an apartment complex, so we have compiled a package of the most common signs. Some can be added or subtracted depending on the different recreational areas. By incorporating your logo and color scheme, we will brand your community throughout with custom design options, superior craftsmanship and excellent service.

Tip: Get someone you know that has never been to your property and ask them to drive around one day. Ask them if they can see all the signs clearly without any confusion. Who knows – you might realize that some signs need to be shifted around for better viewing. Our experts are often asked to perform a site survey, and can help you make the right decisions about sign placement.

How To Bring in More Business

By | Instructional | No Comments

We have now entered a generation where people are leaning toward small businesses over big business. People are wanting more options and more transparency from the places they shop. This is great for the small business gangs sprouting up across U.S. cites. The one thing that big businesses have that they don’t is usually that enormous marketing budget each year. That’s okay, because there are several things you can do for your business that will help to bring in the customers.

Branding: This does not just mean your logo. This is everything your company represents as a whole. You want to make certain that your brand is consistent within everything you do. A great way to start getting your brand out there is by creatively using custom signs.

Standing Out With Signage:

  • Entrance Signs: This is the first thing customers will see, so having a well designed and fabricated sign is important.
  • Vehicle Lettering and Window Vinyl: If you have company vehicles, then let them show off your brand while you drive them around.
  • Marketing Signs: If your business is in a plaza or off of a main road, then a great way to draw customers to your business is by putting a sign in a visible spot to lead people in.

Standing Out With the Internet:

  • Social Media: IT IS FREE! The internet has replaced the phone book and it comes with many more features. This is now the standard tool for looking for places to live, eat and buy. Here are some important and popular social media sites that your company should focus on:
  • Facebook
  • Twitter
  • Linkedin
  • Instagram
  • Website: If you do not have a website, then arrange to set one up. It is absolutely necessary to have. Not having a website today is like not having a phone.

I hope that this helps anyone out there with a small business or startup. You can never have too much marketing.